Summary Of This Manufacturing eCommerce Success Presentation
Are you ready to master manufacturing eCommerce?
If so, join us for this episode of the MFG eCommerce Success show featuring Kevin Buechler, Vice President of Education, BigCommerce will delve into strategies for leveraging technology and eCommerce to elevate your manufacturing eCommerce sales.
Kevin brings over 20 years of experience in leadership, learning, and organizational development. At BigCommerce, he’s been instrumental in educating and empowering teams to achieve eCommerce excellence that helps support sales growth. His extensive background includes roles such as Sr. Director and Director of Learning & Development, highlighting his dedication to fostering growth and innovation.
BigCommerce, a leading SaaS platform, empowers businesses of all sizes to build, innovate, and grow. Known for its comprehensive, scalable solutions, BigCommerce has helped numerous brands achieve significant eCommerce success.
We will gain insights into effective eCommerce strategies, team building, and the latest industry trends in eCommerce. This session will be valuable for anyone looking to enhance their eCommerce capabilities and drive growth.
Key Highlights
• eCommerce success, heroes, and personal stories. 0:03
• Career path from teacher to sales trainer in commerce industry. 4:45
• eCommerce and SaaS industry developments, with a focus on AI and customer expectations. 9:13
• eCommerce strategies for manufacturing companies with Kevin Beuchler from BigCommerce. 17:22
• eCommerce platform BigCommerce and its growth over 15 years. 23:38
• BigCommerce’s success, customer obsession, and dedication to education. 28:41
• Making eCommerce easy and educating customers. 33:12
• Enhancing customer experience for manufacturing companies through AI and employee feedback. 39:54
• eCommerce logistics and company culture. 45:25
• eCommerce platform BigCommerce and its features for business growth. 50:10
• eCommerce success for manufacturers, emphasizing the importance of finding a trusted advisor and aligning with the right team. 54:56
• eCommerce, entrepreneurship, and business advice. 58:36
Resources
B2Btail – Helping Awesome Companies with Digital Sales Growth Solutions
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Stop Being the Best Kept Secret: Manufacturing eCommerce Strategies
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- Dominate Search
- eCommerce Checklist
- Manufacturing Website Call-To-Action Strategies That Work
- 25 Blog Topics for Manufacturers Eager to Start Blogging
Exit Your Way– Helping owners create businesses that make more money today and they can sell or succeed when they want.
Damon on LinkedIn
Presentation Transcription
Damon Pistulka 00:03
All right, everyone is Friday. And you know what that means? It is time for manufacturing ecommerce success. And I am one of your co host, Damon Pistulka. And that pretty gentleman right over there is Curt Anderson, co-host. Today, we’re gonna be talking about manufacturing ecommerce mastery with big commerce once again, coming to you with great information, Curt, take it away. I’m so excited today.
Curt Anderson 00:32
Oh, my dude, I’d like I didn’t sleep a wink last night, man. I’m just so fired up and just so juiced up for this. And I’m not, you know, we need to question the folks at Big commerce because they keep coming back on the show, which we are super honored, but they need to be a better judge of character. Daymond hanging out with two old dudes like us. So hey, I’m just thrilled and honored. I want to introduce my dear friend Kevin Buechler. So Kevin, Vice President of education at BigCommerce. Happy Friday. How are you my friend?
Kevin Buechler 01:00
I’m thrilled y’all. Thanks so much for having me. So it’s a great Friday. And what a better way to start an early happy hour than, than learning with the three of us. Well,
Curt Anderson 01:09
hey, you know, and Damon, I can’t I you know, the mustache envy that I have, right? This guy can’t even I’m not even going to pretend that I don’t have
Damon Pistulka 01:19
here for the mustache. No, no.
Curt Anderson 01:21
Can you get the can you break that out? Like in the next few weeks? Can we see one of those?
Damon Pistulka 01:25
I knew? I don’t know. No, that’s not going to happen.
Curt Anderson 01:27
No, not not so much. Okay. All right. So
Kevin Buechler 01:29
let’s focus on a really hard man Focus, focus on even
Curt Anderson 01:33
be in the zone. That could do it. Go here. So Kevin, first off, thank you. Appreciate you. I know you’re super busy. We just can’t express our gratitude for you join us here. Our friends at Big commerce, you are doing amazing and wonderful things. helping folks. And just you know, for our tagline here manufacturing ecommerce success. Big commerce truly defines our little tagline show here. So Kevin, my first question for you. I’m gonna you know what I’m taking a step back. We’re gonna get away from E commerce for one second, if you don’t mind. A little guy growing up as a little guy growing up, Kevin, who was your hero? Who did you look up to? Who was your hero as a little guy growing up?
Kevin Buechler 02:16
It’s a great question. So I’m going to split it into two. Number one is I was I was a single, single parent family. My mom was a nurse that became a nursing instructor, worked, got her master’s and led a nursing program for the state of Connecticut. So mom’s always the biggest hero with my grandma with it. But if I go outside of that, and look at 1970s, Kevin, who he loved. I grew up as a New York fan of every team that lost every bad New York team. And there was a player by the name of Mookie Wilson when I was young, who I played. I want to play centerfield on that, and I loved he was my hero, because on the worst teams, the guy came to work with the biggest smile, like busted his tail. So it’s funny that you know, 40 some odd years later, I wanted to name my son Mookie Buckner. beekler. Because of what happened in AD my wife wouldn’t let me because her family Red Sox fans, but I just the way the guy went to work every day. I’ve tried to embody of even the worst of times, man, we are blessed to do what we do and you can do with it a smile and energy you can get through just about anything. So Well, mom and Mookie those two. That is on and
Curt Anderson 03:37
Mookie. David dropped the mic and mom. Alright, so first off, let’s let’s do let’s scratch the surface on mom here. What’s mom’s name, please? Maureen? Well, hey, big shout out to Marine, what an inspiration. What a hero Damon night. We worship our moms. They’re our heroes. And so Kevin, that’s one of our favorite answers. And so, you know, God bless her for all the work that she did instill in you and Mookie Wilson. So I have 1986 Mookie Wilson did win that World Series. So yeah, you know, for us older guys that grew up on, you know, I knew Mookie Wilson very well for my Mets fan.
Kevin Buechler 04:13
So that’s the last one I’ve gotten. It’s
Curt Anderson 04:17
one of these years when they just retired Darryl strawberries numbers. So big shout out to our Mets fans out there. Great answer mom marine and Mookie Wilson. Dude, you just you’ve warmed my heart. Yeah, man. That’s yeah. And we might have a baseball question for you later. So keep that in the back of your mind. Warren Yeah. So alright, let’s dive in. So you’re a Connecticut guy. Now what’s fascinating is you know, mom became you know, nurse educator. You started off your career in education. I believe the high school teacher at one point that very active I loved it for you to share a little bit about what you did at Davidson. So it’s fascinating how an educator finds himself in E commerce but walk us through like the early stages post college. What was your early career? Sure.
Kevin Buechler 04:59
So Well, first before I actually found out what I want to do in college, I kind of bounced around after high school, that restaurant work until I met my now wife. And I got serious. And I look at that job. When you talk about service and you talk about the ability to doing business, I think everybody should work retail, manufacturing and service at some point in their lives. So I was lucky to do that before I went back to college. And then my first career was I was a history and English teacher. I was a basketball and soccer coach. And then I ran a community service program. So did that up at an all boys school for a long time in Connecticut, and then got the opportunity. When I was looking at my next challenge, there was an opportunity to run a service learning program in Davidson. So for us taking the jump from Connecticut to Davidson was big. But you know, very different culturally, very different vibes from being in a conservative all boys school in Connecticut, for mostly New England guys, and then Davidson, which is an amazing, like, progressive, it’s an astounding place to be involved in learning. And I think I told you, Kurt was also the best part time job anyone’s ever had. Because I got lucky enough to be the PA announcer. For every one of Steph Curry’s games. Were like, it was just a bit of magic and Davidson is and then went into education leadership there became a dean of students became a athletic director. But then right around, you know, that typical 3839 When wife, kids everything said, I started feeling the itch of do I want to be attached to a campus for the rest of my life? And the answer was, No, I had friends and my brother was in tech in Austin. And I got the opportunity, where were they someone needed a global sales trainer. And I’m like, I’ve never done, you know, formal sales training before, but I can teach and I know how to deal with different audiences. So I went into the video conferencing industry when it was very network based company that that, you know, competed when it was, you know, it was none of it was cloud, it was still hardware and networking. It caught the bug. And then I’m in commerce for 10 years started running sales enablement, and with 120 some odd people and now I’ve been lucky enough 10 years later to, to be able to run all the education function here. So it’s been a it’s been, it’s been a lot of fun. And it’s been a lot of pixie dust and magic and just being lucky enough to run into the right people at the right time.
Curt Anderson 07:30
Well, alright, let’s uncover right there. So we’re in we’re gonna do a super deep dive we’re having, we’re here with Kevin beekler. From a big commerce, man, drop us a note, let us know you’re out there Happy Friday to you. We’re gonna do a super deep dive if you have a hunger, a passion, a thirst for E commerce, especially b2b e commerce. You are in the right place. We have an expert on hand here. Kevin, favorite Steph Curry memory? Do you have one? Or are there too many? There’s
Kevin Buechler 07:58
too many. But I’ll give you the most amazing one was those guys went back during the tournament and had they’re in the middle of finals. So they had to come back to campus to do their testing, and stuff and then fly out. But when when they lost the Elite Eight in Detroit and came back, I think it was like 4am The next morning, because they had to be to school, it was misty, like it was all this and then all of the guys came off the bus. And this little town and campus were all there to greet them. And Steph was walking by gave me a hug, gave my four year old son a hug at that point. Like they were just such good that all those kids were such good kids to work with. But to be able to see a young man like staff get better and better professionally but also just continue to be the human being he was that the way he was raised by his parents was just my kids thought that was normal that you just ran in and that people were that nice and that so nice, a lot of great moments on the court but that’s the one that resonates with me of just being able to share that with a community with that type of person and when my family like it’s You can’t ask for anything else.
Damon Pistulka 09:11
Wow, what
Curt Anderson 09:13
a gift that is that is awesome and just what a pure class act you know, especially at that young age where you know you know you struggle like maybe maturity or that type of thing. And just you know regardless of you know whatever team you root for, you know whether it’s a bad New York team or whoever your favorite team is Steph Curry has consistently been just a class act through and through from early college put Davidson on the map you know with hoops and just you know what he’s done with his professional career. So what a great insight they were sharing that that was
Kevin Buechler 09:44
if you track the guys he played with, it’s amazing that each one of them have that same type of setup but they’re all now heading PE firms and running their own companies. One of them runs a runs a complete business on sending nets to Africa, for malaria, like it’s just it’s astounding. You see smart, educated young folks who now 15 years from now you’ve seen those great grown men. That’s why we do what we do that
Curt Anderson 10:15
sharpens iron. And just so true testament of of, you know, the program that, you know, Davidson had there at that time, and so does and just Oh, thank you for sharing that. That was That was unexpected. And that was a great and I did want to see if you had any Steph Curry stories, and I did not expect that one whatsoever. So alright, let’s dive in. So now you go from, you know, academic boy school, you go to, you know, Davidson, your academic career, take a little pivot at 3839 e commerce when you started big commerce 120 employees, what was the culture? Like? What was the commerce what was hot and heavy e commerce take us back a little bit at that time.
Kevin Buechler 10:52
So a half a step back to that first company I worked with, yeah, it was fascinating to see an industry that was changing so dramatically, and going to a SaaS model. Right. So I was lucky enough to have five years to see a hardware networking thing tried to go into the cloud. And a lot of ways fail because they weren’t going up against established companies, or big companies that we’re trying to, to get into that space. The beauty of big commerce, when I started there is the space was still pretty wide open, right? The monsters who either had the very closed ecosystems that were attached to either a larger deal, or if you were in a 1020 $50 million revenue a year, they weren’t going to look at you. So you had this mixture of a tremendous opportunity of really smart businesses wanting to get online and sell for the first time. And not knowing how the aspect of the SAS model just really starting to create 1015 years ago, where people were willing to pay a monthly type of setup. And then the vibe of the group where it was an Australian based company that had come to Austin and got a whole lot of Austin vibes. And when I got hired, we had just stretched into San Francisco. All of these meshing philosophies and the way that people were approaching how we could, we truly felt and we still do, we’re going to democratize business. But we’re going to make it that regardless of the size of the business, they were going to have the shopping environment and the ability to connect with their customers as possible. That stayed the same. But it was it was amazing. Just as someone who didn’t grow up in the culture of that kind of problem solving and quit moving, and like it was well come on my wife. And so I don’t know what the heck just happened today. But I know I’m tired. A lot of fun. And I got to learn about three really cool companies. The best part about this is just to see how they connected with their customers, and how if we were a little smarter about how we set them up, or let them grow or gave them material to be educated, we can help them. But it also really like more than anything, it infused such a listening and learning mentality. For me again, that was you may know a bunch of stuff you don’t know, half of what these folks do what they’re doing their business, right, both at BC and our and our clients at that point. So it I mean, it was it was so much fun. Yeah.
Damon Pistulka 13:26
In those kinds of environments, too. It’s kind of like you when you get used to that learning through a firehose, that you really it’s you miss it when it’s not there, too. Yeah. And luckily, I
Kevin Buechler 13:39
still have like, that’s the thing I laugh about is that it hasn’t changed when cremation part of it. Like we’re talking about b2b. Five years ago, this wasn’t even a consideration. Yeah. And now it’s the biggest growing part of the business. And the same thing. It’s just really smart people who run their manufacturing, who are now able to say, Hey, by the way, I can help reach other areas and other like, it’s still the same. So formal, you know, not as many skateboards and Yeah, happy hours every night. That was that was 10 years ago started the but it’s, uh, it’s still the same energy and so a lot of fun. That’s great.
Curt Anderson 14:15
I tell you, man, I’m like, Dude, I’m getting chills. It’s like, you know, what, you have such a contagious enthusiasm, Kevin, and it’s like, and you have like, and I hope this comes across as a compliment. It’s like a childlike curiosity. It is a thirst and a passion and what’s fascinating, you’re the vice president of education. And I’d almost be like, you know, you’re starving for the information and educating yourself. Right? That
Kevin Buechler 14:38
my so the luckiest thing I have my job is that the folks on my team are smarter than me. Yeah, on so much stuff that happens in the business. I’m talented enough to know how I can help them get to the next level. And you know, I love talking to our customers. I love talking to our partners. So I do that well. Oh, but they’re brilliant man, they just went when it comes from being able to connect with, with problem solving, with understanding business growth with understanding the tech and then one of the one of the things that I’ve loved watching your guys’s podcasts, you know, the folks come on there is understanding the other technologies, right? Understanding that the whole ecosystem is filled with really smart people solving specific problems, how do we put those all together to help the business? So I mean, it’s, I know how lucky I am. Like, it’s, it’s a great gig, and it’s a wonderful place to be right like the E commerce and SAS right now is still as fun as it was, you know, 2030 years ago, so and it will be 15 years from now.
Damon Pistulka 15:41
Well, and yeah, and the just that it just keeps moving to you know, that you think about the the customization per user, all the things that are driving down the way that AI can help us be more efficient in some of these things. And it’s just incredible, you know, you think back 15 years ago or something when you got on a site, and you could okay, if I knew the SKU, I could buy it and you know, maybe and and then how do you do the transactions, and now everybody expects that I should be able to think what I think in my mind I want to buy, I should be able to put that in, and that’s b2b b2c, it should come up on that screen, I should be able to buy it, I should get it quick. And I should be able to return it if I don’t want it the next day. And it’s this these, the expectations have just gone sky high. But it’s made the systems and the people in the company so much better.
Kevin Buechler 16:35
Yep. I’ve got 1000 variants are different areas. Yes. Aside from the personnel, dioxide, it’s so much easier to run your business now, by building on that, but you gotta be you gotta be smart. You got to, you got to be organized to let the tech work for you. But yeah, I mean, it’s been absolutely hyperspeed over the last two years once, once you got AI, even more set with not just content creation, now intelligent enough to learn how to run that, because like, that’s going to be two, three years from now, that’s going to be the thing that we’re gonna be astounded how much work we used to have to do to learn things about our customers. Yeah, it’s gonna help so much. And then we can make good decisions on how to create our business to help them out like, so.
Curt Anderson 17:21
Now Daymond, man, all right, Kevin. Gosh, I’m so fired up right now. So I’m taking notes. I got like eight questions that I have for you. But Damon, we have a but before we pulled the comments, we have a bunch of comments here. So Happy Friday. Everybody, keep your comments come in. Big. Hello, Kevin, I want to ask you this. So real quick, if so as you you leave academia guys, we’re here with Kevin beekler. From big commerce, what a thrill and honor for David myself to have Kevin here today. We’re just geeking out on b2b e commerce. Connect with Kevin on LinkedIn. You’ll thank us later. Check out big commerce for manufacturers and and our folks out there that are taking that leap. Kevin, when you took the transition from academic from boys school, you go to Davidson, you, you know, you uproot your family? I mean, like, that’s a big leap of faith. And was there any point in time was your wife you? And was this the right decision? You moved to Austin, you go into technology? Was there ever a like, and was this right? What like, what was going through your mind with that big that big life change? Yeah,
Kevin Buechler 18:23
well, the biggest one is that, like a lot of us, I was impact. Before I was big commerce, I was impacted by market shifts that my job like I had built a successful, I was the Global Head of Education Services. And it was a company that was much more channel based. So it was the business kept building and building because those certifications that we built, and I was impacted on on a successful business model. We were making money. We were successful, but the company was going to go private. So I got impacted. That was so foreign to me, as an educator, like you don’t leave your job unless you want to lose your job if you’re doing it. Well. Yeah. So we had a lot of conversations on whether it was the right move for us. Our kids were in school, different sports. So we didn’t want to leave Austin. But it was is this going to be a stable environment for us to be successful. And it was my master’s degree, on not only trusting that I liked what I’m doing here, but it was the other part of you’re pretty good at it. And I always get, you know, it’s always that thing of, Am I successful can I build and that first time of saying, Hey, can I talk to my wife? I think I’m really good at this. I think if I’m around people who are good at it, I can help build a career and as I said, this last, you know, 10 years or so, how can I do something where I can get the same feeling that I got when I used to teach kids? When I used to coach kids. You see successful businesses grow and In my world 60% of the company has been promoted, going through the last 10 years that I’ve gotten to see him like, that kind of thing. I’m really happy that I stayed with it. But yeah, man, 11 years ago, I was not psyched about looking at the, the tech area of Austin and where I fit in it, right after being successful and being let go, even though I was successful. That was, that was so foreign to me. That was probably the biggest one curve.
Curt Anderson 20:27
I Damon, I just wanted to pack that I just had a call this morning with somebody I met in person this year at a conference, and they’re looking to take a big life change, you know, they have family obligations, kids, and they’re looking to, you know, take a big pivot, and I just as you’re sharing it, I’m like, man, just for anybody out there that say, you know, that big leap of faith, I tell you are so inspiring different parts of the country, completely different, you know, industry, leaving academic academia. And I just want to tell you How admirable that is, and how much I respect the life changes that you’ve made. David, let’s dive in. We’ve got some friends here. Again, drop us a note. Here, give Kevin a load? I think we’ve got a question at the top. Yeah, we’re
Damon Pistulka 21:05
gonna drop it. We’re gonna drop. We’ve got a question from yas in here. It said, could you share some of the most impactful technologies that manufacturing companies can leverage to enhance their e commerce strategies, and drive sales growth?
Kevin Buechler 21:18
So in a little one there yas. And wow, there’s there’s
Curt Anderson 21:23
power. So, Kevin, we’re going to be pulling up, we’ve got a couple things that we’re going to show. So maybe we can tack some of those.
Kevin Buechler 21:32
Because he hasn’t. So there’s three things I would say within there. Yeah, not to spend too much time on it. But when you’re talking about the most impactful technologies, but it’s really important to look at what’s going to be your, your pre sale generation. Like if you’re thinking of the SEO, you’re thinking of what you’re investing in, to look at how the customers are going to come in, especially channels. But for all of us now, there’s so many different things we hear about channels we hear about Omni. Really important, we obviously have one at Big commerce. That’s part of our ecosystem. I’ll feed nomics, which has been tremendous and growing up, but there are a lot of really good companies that started that front end, I would highly suggest that that’s one of the first things you look at before investing in any formal or any paid search, like what’s it going to be to get it in, if it’s for your existing business, and you’re looking for efficiency, and you’re looking for the ability to maximize the technology to grow your current sales within the group, I would say, you know, for us, the two biggest things that we always coach folks on shipping is always going to be the most expensive, the most confusing way that you’re gonna have to deal with E commerce finding the right shipping option that works for your markets, you don’t need a global one, you don’t need to spend too much money, if you’re delivering 80% of your business in one area right now. So focus on shipping. And then the other one that we really, really drill with folks, is if you can find some type of inventory management that works with your specific product when it comes to catalog. Because if you’re a fast growing company, you’re going to add new products or there’s going to be variations. But that takes up a lot of time. And if that’s not done, well, then you affect the front end that I told you the beginning is it gets confusing to become static for your consumers. Your SEO gets affected. So I would say those three areas are probably your biggest Jasmine. Okay, that’s a great first resume. Yeah, yeah. Basketball questions. He’s coming up with a that’s a PhD level to start. So
Damon Pistulka 23:38
that’s a five years worth question right there yet. That
Curt Anderson 23:42
was 10. Yeah, that was 10 years of big commerce right there. All right, that was just a mini masterclass. So you’re just getting a taste of it. This is why you need to sit down team and let’s give some shout outs.
Damon Pistulka 23:52
Hey, Diane’s here today. Thanks for being here. Schuler’s around Tyler. He
Curt Anderson 23:59
goes by Skylar, so Happy Friday.
Damon Pistulka 24:03
And then we got Diane dropping another comment if you’re always doing the same thing you always done, done it that way. You’re not embracing new technologies and ideas. And that is something that we all have to remember because we have so many manufacturers that are out there yet that are that are fighting the commerce and they see their their competitors down the street. They wonder why they’re successful when they’re doing these things that we just got to step out of this comfort zone and do it and and then she said again, Diane said again, problem solving and business growth that go together and that they do. We’ve got Harry stopping by today saying facilitating learning is in itself. Brilliance. This is one of the things that I think is really cool about your position Kevin at Big commerce is they have invested in education, something that Kurt and I talk about a lot. We like to say edutainment and what we do, but this education piece is huge for them. aim to help their customers be successful so you can be more successful. So good there. We’ve got Whitney stopping by from Houston. Whitney Houston is in the house. Happy Friday Whitney. Yes. Always great to have you here today and have you here with us Whitney. Thanks for being here today. We got Alan stopping by from Indianapolis. Thanks so much, Alan. Great seeing you again today. Hope it’s going well. And then Whitney, also paying homage to Kevin’s mom, gotta love that there. And then we go on down to say we got well, we got let’s see.
Curt Anderson 25:34
Thanks.
Damon Pistulka 25:34
We got other stuff we got hired when his mom was a high school teacher in a farmer’s life too. And wow, we got thanks, happy Friday to all all the artists got another question, but we’ll drop this in later. Thanks so much, everyone. For the comments. We got willing, Willie will ease is here today. Thanks, Kevin. Great knowledge and anyone that needs management systems, we can always build each other and grow together. That’s awesome. Man. All right, Thomas. That’s common from fire, keep them common. keep
Curt Anderson 26:05
the comments coming. Keep the questions coming in. Again, we’ve got Kevin here from big commerce. So Kevin, let’s dive in. So folks that if anybody out there is not familiar with big commerce, please share who is big commerce? How do you and your team make the world a better place?
Kevin Buechler 26:20
Sure. So big commerce is is one of the unique companies in the E commerce space that we’ve grown from initially very b2c small business. But and then over the past 15 years, have grown to embrace not just the the shopping cart, originally ecommerce functionality, but have grown into a full business suite for anyone wanting to sell on and offline. And that’s b2b b2c. So we’re still dedicated to our small businesses, we love them. We’ve seen those small businesses grow in the mid market, growing enterprise, and now we’ve got the ability of supporting not just entrepreneurs, but also some of the biggest brands in the world. And the way we do that is something we call open south, which is building a non closed environment that we can partner with the best companies, the best tech companies, the best management companies in the world, to be able to help build that business solution for our for our customers. And then as we say, their customers customers. And within that, we’ve got your MSAP nomics before, our ecosystem is just so when folks look at that, they’re both big commerce, Inc. But phenom X is a wonderful omni channel opportunity that’s industry based, that was one of our biggest investments, knowing as the business is growing, we need experts and the top of the field and advancing that net for our customers. So that’s where we’re fitel came in. Awesome, awesome. And you said, making the world a better place. That’s an easy one. We want to we want to make it that the people that the folks who invest in big commerce, can trust that they’re building their careers while they build their companies, businesses. So we know that if we build, if we manage if we teach the folks who have made the investment, I’m saying big commerce is the platform that we want to build their business on, they’re going to make sure that their boss never says you get fired for big commerce or it didn’t work well like that passion and actual obsession of understanding that even though we’re a technology company, it’s all about the people choosing to partner with us. And that’s been from the start like that is that is who big commerce is. And that’s why I’ve been here for 10 years.
Curt Anderson 28:40
Right? And we’re gonna jump in, man, Kevin, we’re gonna get here all day, dude. So this is a great conversation getting we’re here with coach Kevin, by the way, Kevin, what I want to dive into is, so you know, enough about you can say about me, but I’m a longtime e commerce guy, e commerce company in 1995. And so I’ve been a kind of sewer of shopping cart. I’ve seen I’ve seen tons come and go, you know, I’d go to the conferences back in the early 2000s. And like, Oh, this is the hot one. Nope. Well, here’s a new one. Oh, this is going to take over the world. So it’s been fascinating. So I’ve been you know, I’ve been a fan watching Big commerce grow for many, many years. As you mentioned, you’ve been there for 10 That’s why do you think big Commerce has been able to sustain like so many, you know, if we, if we had this show, 1020 years, not even five years ago, we would have had different platforms that we would have said were some of the top what’s been the success at Big commerce from your perspective. So
Kevin Buechler 29:35
from my little piece of the world on him, why we’ve survived some of the good times and bad times in the industry, is we truly have been customer obsessed on making it easy. Like I’m using Easy Air quotes, because it’s bigger businesses more complex. Yeah, it’s not plug and play. Right. You’re just like everyone out there whose success Just one manufacturing. You can be doing T shirts and doing 10,000 T shirts and different sizes, various colors, but you’re not just making T shirts, right? So when I say easier, but to make it as efficient as focused on what you need to do to run the business. So everything we do and what we produce on the product is, how does it make it easier for someone to save time to save money and to get the best shopping experience for their customers. We’ve never wavered from that we’ve made mistakes, but that focus on what do we need to do, and my little slice of the world, that means my team’s knowledge base documentation, that community videos, all this stuff that isn’t a paid service that’s out there open for everybody has to be the same quality, as if you’ve hired my team for a week long or an implementation or as your business gets more complicated. But that idea of this is a relationship that’s built on the business building, we don’t think you’re going to be the same way today that you were last week that you’re going to be two years from now, we better be building an ecosystem, not just a platform that supports that growth of our customers. And like, as I said, we failed. And we succeed in parts, but it’s always been that customer first. And that stakeholder first mentality. I think one of
Curt Anderson 31:20
my favorite words that you keep dropping today, Damon is the word easy. And so Kevin, I don’t know if you knew this. So you know what Daymond I love to say is, you know, e commerce 30 years ago sit for electronic commerce and win at Big commerce. You know what the E stands for easy commerce. And that’s why 60,000 clients strong at Big commerce, publicly traded company, just huge success. We’ve had the honor privilege, we’ve had multiple of your teammates on our show, we have friends with, you know, at Big commerce. And, you know, the second thing is customer obsessed. You know, I’m getting chills to even think about that. But I mean, anything that any of us do, Everybody Hurts in the program today, when we can be dedicated to that customer obsession of winning the day helping them succeed, helping them hit their sales goals. I want to dive into you’ve created the company in you leading the charge, you’ve created a culture of education. And we were one of the taglines and I guess we have a bunch of tight lines Damon apparently, but we love using the line out teach the competition. And that’s where I feel like we’ve really resonated with the team at Big commerce, you guys are dedicated to our teaching the competition, I’m going to pull up a big commerce University, as I do that could just share a little bit about like your role, how you’re dedicated, and like, how has Bigcommerce been so dedicated to educating your customers? Sure,
Kevin Buechler 32:40
that’s a great question. So at first, this is not my role didn’t exist 10 years ago. So I said, I started off in as a sales person, I had a couple of colleagues on it, we’ve been focused on doing the right thing on having the correct material, having the correct offerings when people need it. Where we’ve emerged over the 10 years to become very, very good at this is we understand that people are going to need different levels of education at certain parts of their customer journey. And every learner is going to be slightly different on it, but they’re all gonna expect the same things. Everybody expects that the documentation is engaging, valuable up to date, everyone expects that the way it’s delivered is going to be in a way that’s not going to be confusing, right, not going to be conflicting. And then the third piece is, as folks grow, there is going to be some more complicated things that don’t need to invest in, we’re fine with that there should be a return on investment on it. So when I look at the folks that actually do our education services, and what you’re pulling up right now is our is that view of how people grow within it. So big commerce University, open everybody, right? The launch coaching SEO are for folks as they’re getting at the beginning of the process. And then as you grow, or you’re a bigger company, there are folks who want more formal, hey, I need a week of you training all of my people. But the key to how we’ve grown that though Kurt to get the the tagline on it is it doesn’t stop at that engagement. So if I train you for a week, or you go on, and click on the website, because you’ve gotten help from one of our client success, folks, and you’ve seen the KB article that’s helped it, we got to track that we’ve got to learn, we’ve got to make sure that all of that is processed. And that’s what I really geek out on is the CSAT like my peers are the folks in professional services, the folks in sales engineering, the folks in tech support, what we’ve gotten better at is ensuring that we can predictively put this in front of customers so they feel that there isn’t going to be the stress of I’m not going to be able to get the information. Real time I’m not gonna be able to plan for it. it, or someone’s gonna come and say, Hey, by the way, that’s another X amount of dollars. Like, we don’t do that. And we do the old drinking, the champagne is all of what you see here is what I train the internal people on. So the salespeople, the professional services, all of those folks have this knowledge. So then that relationship is, hey, I took that class with Curt. And he told me this is the way to set up the b2b portal. Well, our customer service manager and our IPM and our sa are gonna say, Yeah, remember that same course, that’s great. What do we get out of that I get. So that’s the piece that I have been incredibly blessed as a education leader, that our CEO has been committed to it for the entire time he’s been here, which is eight plus years. And that all of our C levels, we talk about this aspect of what’s their bucket to like, what’s this aspect that makes it not their CV, but makes it that they’re going to be able to help people grow along with them, they all have learning mentalities. They all are really obsessed with that piece. So, you know, that’s, that’s how we’ve been able to do this in a way that’s holistic, goes across the business. Yeah,
Curt Anderson 36:10
this is just absolute phenomenal, and just, you know, just the sheer dedication to customer success. Because, you know, a lot of times Kevin, you know, on our end, we encounter this a lot over the years, you know, manufacturer puts out a brand new website, and just, you know, unfortunately, you know, without lack of experience, you know, due to lack of experience, so like, Okay, turn on the spigot man here comes, you know, the orders are going to come rolling in, where are they going, unfortunately, you know, you spend a lot of money, you put out a new website, and you’re still the best kept secret, what I love, what you’re doing is like you’re helping you’re dedicated to their success. Here’s the program, here’s a platform. And I just love some of these topics here. You know, expert, b2b, enterprise b2b, this is just phenomenal of like how your hand holding and guiding them on their path to success.
Kevin Buechler 36:58
And the folks that are the teaching a lot of them. So like the vast majority of the folks on my team have worked in the other parts of the industry. So they’ve been in tech support, or they’ve been developers, they’ve been partners. So that’s the other piece, like you said, Kurt 9095, doesn’t seem that far back. That’s 30 years of experience you have of dealing with with an industry that has changed. Is that basically saying I was working on cars in 1910. Yeah, your period is amazing on that. So that’s where I’m the vast the average tenure on my team alone are the folks you’ll be dealing with here is six plus years, just a big commerce, wow. To them have experiences in like, the funniest thing is that the talent level, which I’ve been able to build the most folks coming out of his gaming, people coming from the board or development in the gaming industry, if you can deal with somebody who’s really angry because their magical sword disappeared when they’re on a like, and you’re like, Yeah, I can’t give you the sword back. It’s a bunch of points. But their ability to then program and problem solve, like, we’re lucky to have those kinds of creative folks working on the team, that when you talk about my energy and why I love doing it, right, those folks bring experiences from other parts and tech to ecommerce. Yeah, and have the passion of teaching and prep. So again, it’s been a 10 year journey for us, we we didn’t have professional services or education services 10 years ago. And it’s grown with the company. And it’s I said, it’s grown with our clients. And it definitely is grown with our partnerships, if we didn’t have the partners that we’re currently working with. And I think it was the scholar or someone who put up the aspect of growing together. Like I learned from what our partners do so well, now out of out of mesh those things and just make a better learning experience.
Curt Anderson 38:56
All right, David, this is awesome. So so first off as business owners, entrepreneurs, manufacturers, whatever, you know, whatever walk of your life number one, are you making it as easy as humanly possible for your customer to buy from you? And if you’re not, you know, we that you’ve put Unfortunately you’ve put yourself and you’re at a competitive disadvantage. Yes, in as much as your customer loves you. You’re now you’re making it difficult to buy from you. And that’s what we’re talking about with that easy commerce number one number two, we’re seeing how big commerce not only walks a walk, you know, talks to talk walks the walk, I’m being those fierce educators. So number one great company to line with because they’re building that trust with you as you’re going into your b2b commerce journey. Number and secondly, man, are you educating Are you come in with just a fierce passion, an unconditional you know, relentlessness of educating your customer on your product? So just you know what a what a great role model Damon Go ahead.
Damon Pistulka 39:54
Yeah. And and the other thing that you mentioned before, Kevin, that is so important, I think for people Letter considering ecommerce platforms, and big commerce and in a sidenote, I just remember my first experience with a client that had big commerce is that eight years ago now and I’m like, wow, that’s a long time ago now. But, but it’s, but is the fact that you’ve seen companies go from you. And I decided to start an E commerce company. And we’re selling stuff out of a storage unit to now they’ve got 1000 employees and all global operations. Because I’ve seen that firsthand when you go from that size, to quadrupling and quintupling. And continuing to do that, over the years, the demand on your systems, the complexity, the amount of data that you have to move is so incredibly different. And there’s those plateaus at you, at Big commerce have helped so many people through now. And your education, I’m sure, because I’ve not gone through it in detail, but helps people to really spot those points. And maybe you guys can help them through that faster. That’s so cool, because that’s the unknown in growth. And we talked about a while ago here is you know that growth is not easy. But when you’re with a partner that’s been through it like you guys have, it’s easier. That
Kevin Buechler 41:16
way, it’s cool that we’ve learned from 1000s and 1000s of folks who have grown. And I would say that’s probably the hardest part of us supporting an education side is someone says, I wasn’t expecting to be successful. Yeah. form we’ll talk about have you had 10 skews with two variants. Now I’ve got 50 and I’m selling to these different marketplaces. What do I do? Yeah, right. And that’s the piece where we hope you know, or we hope that we help as kind of a Sherpa, as folks are climbing the mountain and saying, Hey, we’re gonna be out to help you. Right? There’s, there’s two or three really important things to dig into. Right? Yeah, really important before you change your design to do this really important, when you’re thinking about going outside of a traditional market that you’re used to, or traditional that would be to be one of the things I’ve loved working on it is people are so smart about who their traditional customers are, like b2b is so much better than b2c of knowing what the businesses are, who are working, when they come in ecommerce. They’re not used to the fact of how did these 30 people find me? How did these 50 people find me and they’re different? How do I set my experience up for that? Like that’s, that’s the part that we try and help and it’s the most challenging, but it’s also the most exciting is six success is tough to deal with. But we are happy with anyone out there to help you deal with that problem.
Curt Anderson 42:37
That’s a great problem to have. Hiring five more people to
Damon Pistulka 42:40
manage it is tough. The thing that’s cool, Kevin, as you’re bringing up that fact, I mean, you just bringing that fact up shows the experience level, we live through it, because it’s most people sitting here today that get into E commerce don’t realize that until they’re in there, I’ve seen it and been through it. That’s so cool.
Curt Anderson 42:55
Yeah. Hey, David, why don’t we let’s grab the Eisenerz question. He has another one here that I know. Yes, a few minutes ago, let’s
Damon Pistulka 43:01
go to strategies do you recommend for manufacturing companies to enhance customer experience on their e commerce platform?
Kevin Buechler 43:10
That is fantastic, as in so the first where we are very lucky now than we were a couple of years ago with this aspect of affordable AI, and chat and outreach. Like, it’s not like you need to have somebody working your clients success. But there are so many options. And we’ve been coaching folks on look at how you’re gaining customer feedback, ones that you currently have, and try and do it in a way that isn’t going to take all of your time. You still want to have that face to face and spend time with it. But this aspect of AI with chat with entering with predictive outreach is so much more effective than having an email campaign. Yeah. Right. So I would say that’s the first one to enhance customer experience. The second and this is it’s kind of it’s a little bit opposite of what you’d normally think is ask your customers or start looking at the folks who work for you. What part of the experience that they don’t like. So MPLS is kind of out of date, people still kind of use it, but it was big enough. But the CSAT thing of if there’s one thing about your buying experience that we could change, or if there’s one step that made it harder for the people delivering your services to deliver them. That’s what I’m saying it’s the inside out part is so much of the customer experience that doesn’t work well is our in efficiencies and how we set them up on our side. And how we make it harder for our employees to get the product to the customer who’s already there. And for manufacturing companies. And I grew up on in East Hartford. It’s where Pratt and Whitney engines were built. So everything when I was a kid, my uncle was an engineer there every Junior Achievement We went in and saw Pratunam when the engines during the ad. So there were 10s and 1000s, these massive things being built. And I remember my uncle telling me, the most important thing to look at when you’re doing this, Kevin, is who’s the guy who doesn’t look who’s, who’s working, but doesn’t look like he’s working efficiently? Does he look confused? Is he looking around and trying to find us we fix that problem. The engines are going to be better people are going to be happier. I brought that into E commerce, because we don’t think of our employees. And we don’t think of the setup. That’s going to make a happier plane engine. Hope that was helpful. Yeah,
Curt Anderson 45:37
that was, Oh, my goodness, that was brilliant. You know, what we used to do with our E commerce business 100 years ago, like whoever, like a spouse, or one of the, you know, kid, one of the employees, kids would walk in the place, we would sit them down on our website and stand over their shoulder and be like, hey, try to buy this isn’t just like, every time that they got stuck, we’re like, Okay, why did you have a question there? What to do understand, why don’t we have a picture or a video or an image or whatever? You know, Damon, we got a couple of we got questions in the chat. ASMs question here.
Damon Pistulka 46:08
Let’s see. Are they awesome? Oh, here we go. What are the key factors you believe a Texas based e commerce logistics and warehousing company like seller logic could prioritize to improve sales and achieve significant cut company growth? In today’s competitive landscape?
Kevin Buechler 46:28
That’s, that is a great question. So let me
Curt Anderson 46:33
and we could take in, you know, Kevin, if you’re comfortable, you guys could even connect or connect.
Kevin Buechler 46:40
I’d want to understand what the logistics and warehousing because when I went back earlier and talked about shipping inventory records, like Yeah, as awesome as we look at our, one of my favorite companies that we work with is I’m not gonna throw their name out there, but you could definitely see it on the website. It’s one of the top 10 football soccer teams in the world. I’m using my British football just massive, seeing how they do that one warehouse. But seeing the logistics they have to do to ship outside of that one group. When you said Texas based immediately My mind went to all right, if it was just it, just we’re looking at the difference between that and taxes and where you’re shipping to and how much of that is outside of Texas. And so I’d love to connect you there. But I yeah, I think it’s an offline because there’s it’s such a really good meaty question. Yeah. But Logistics is is one of those ones that I want to answer in two seconds. Yeah.
Curt Anderson 47:37
So let’s so again, guys, you know, connect with Kevin on LinkedIn. love to have you guys you know, we’re getting Smurfette Kevin, I’m keeping you over. But we got to grab Harry’s question. Yeah,
Damon Pistulka 47:46
I just wanted to hit Harry’s questions. This is completely it’s outside of E commerce. But I think it’s really relevant today. Thanks for the question, Harry. today. Kevin, even though you’ve grown into a large company, you have won multiple Best Places to Work awards. Can you share what contributes to make your internal culture so special? Yep.
Kevin Buechler 48:06
Awesome question, Larry, because I get to live it every day. But thanks for asking it. When people ask me why I’m a big commerce still, right? There are three reasons. Number one is it’s really a focus on being your authentic self at work. And people think of that for younger generations. They don’t think about it for us. So I came in at like 40 years old with a different background, a different and yes, I love learning things. But I also was, it was different than that 22 year old want to play ping pong all the time. But the company has had it’s allowed us to grow in that. Because we’ve gone in different marketplaces, we’ve had to deal with remote workers. Now we’ve had to deal with different. So that’s the first one it definitely is that stress of bringing authenticity. The second one is everyone is expected to be an owner in the company. Right? There’s that talk of true shareholding mentality even before we were public. So there’s a sense of ownership and a sense of people being listened to. The most important people in our world are the tech support agents and the STRS. We listen to them all the time because they speak to customers who are unhappy, or who aren’t going to choose us. Yeah, those are the people who are promoted. Like those are the but they’ve got the opportunity to be heard. And I think the third part is we really allow people to connect with themselves and with who we serve. So we encourage engineers to talk to salespeople, we encourage marketers to talk to folks and services like theirs. It is one the expectation that is guaranteed it’s the expectation that there’s a true sense of empathy. And that investment in it makes it that during your best and your worst days, you know that the person you’re working with values and cares about what you’re doing. So those have been the big three for me. All right, Kevin,
Curt Anderson 50:09
on our little show, we have things called Drop the mic when somebody just really you know, drops this wonderful value piece of value. When then when it gets really high level, we caught a moment of silence. So we’re just going to kind of take and just savor that just how inspirational I’ve got, you know, be your true authentic self. How about a publicly traded company that allows you a tech company allows you to be your authentic self. Number two, taking a sense of ownership. Yep. entrepreneurship within a publicly traded company. Number three, communication is essential and allowing your team to interact and you know, connect with each other connect with your customers. Yes, that is so. Alright, let’s just savor that one. Damon, that was really that was good. Let’s grab Woolies Willie’s has a nice comment here. We want to pull up. Yeah,
Damon Pistulka 50:59
it’s an easy to access, thanks. Willie’s ease of access, education, quality connection, networking with clients, grow the customer and the customer grows with you. The business is a symbiotic symbiotic relationship. And that is right relation. And, you know, it just big commerce is such a great example of this. And well, it’s
Kevin Buechler 51:19
quality. Thank you so much for calling that out. Because that’s one of the things that when we talk about quality, we always talk about just the platform, usually, you calling out quality and relationships and that continue building. That’s that’s a really good point, man. Thank you.
Curt Anderson 51:33
Yeah, you know what, and that’s, that’s what it is, right? It’s almost like a product to secondary. Because again, you know, Kevin, if, you know, if we went back in time, I remember this guy used to have a chart of like, all the E commerce companies, or all the internet companies, they came out in the 90s. And, you know, there was like, you know, dozens and dozens, then all sudden, they kept vanishing, they kept vanishing vendors, like Google was left, you know, and you know, everybody else kind of fell off the wayside. If we put up shopping cart companies from 20 years ago, you know, there was a ton, a lot of them have fallen off the wayside, there was some that I thought would be, you know, kind of like the Kleenex of you know, and now like, you know, like, I didn’t know where they are anymore, right? Yeah. So alright, let’s I know, we’re keeping you way past time. Let’s, let’s dive in here. So just share a little bit of what’s going on. We’re back on the big commerce website, guys connect with Kevin on LinkedIn, go to big commerce. Kevin, what are we looking at here?
Kevin Buechler 52:25
So why why I asked you all to bring this up is, even though this is a paid service for everybody, I don’t want you to look at it as Kevin’s trying to sell you the service, I want you to walk through and look at the steps. Because when we talk about launch, we talk about architecting as you’re moving into it ecommerce, especially b2b, if you’re net new, or you know what we find more and more of, if you’re switching platforms are growing, right? Look at the concept of of looking on, this will tell you, there’s a difference between launch and growth in the business, when you are launching. It’s not just clicking Go on the store. It’s all the steps have have architected it right is designed on correctly have I thought about my different marketplaces? Am I using payments, that’s going to be working by POS as well as my online. So what we have on here is just kind of the steps you should think about. And take them, you know, that I’m happy if you just look at as a cheat sheet of these are things I can be thinking about. But as when Kurt was asking me about building our business and our growth, this came directly out of seeing the need and seeing the questions from our customers of Kevin, I love you’re giving me all this free stuff. Thank you. By the way, I need the next step. Can you have somebody walk me through this? Can you have someone customize it for my for my business? And I’m like, Yeah, we can’t we don’t have it yet. But I know we have the talent. So all of my business has grown out of the need from from our changing market base. And from learning of those basic problems of do I need to launch the story correctly, or don’t want to grow my business. So that’s what these will give you just some cheat sheets on what to think about. And then again, we’re happy to talk more in depth if someone’s someone’s really, really interested. But I always point people this spot because if you go to like my knowledge base or the big commerce University, it can become really overwhelming. If you don’t know what you’re looking for. This gives a high level of hey, what exactly might I be thinking about when I’m at that next stage of my business?
Damon Pistulka 54:30
Yeah,
Curt Anderson 54:31
you know, a couple of things I as we wind down a couple things I want to point out here you know, I love this here overcome complexity, you know, design confidently, you know, build completely and I just love the language you’re using here and I think it’s critical that I want to give a shout out to some of your teammates. I’d be remiss if I didn’t shoot you know, my dear buddy Jessica Williamson and Jessica out there, sending you tons of positive vibes my friend. We’ve got Lance all wide. Paul, Alec you know you mentioned yours Your wonderful CEO, Brent, you know, just up and down the chain. You guys have just such fierce advocates, for entrepreneurs for manufacturers. In what’s in again, Damon, we have a lot of friends that are on the agency side. They’re just as equally passionate about helping manufacturers helping the entrepreneurs by aligning by bringing in a wonderful SAS solution like the team at Big commerce. So what’s critical for your E commerce success? Man find, you know, you use the word easy. You’ve used the word Sherpa, you know, find that trusted advisor that can hold your hand. It does it can you know, it’s a big conversion for a manufacturer again, ecommerce, but aligning with the right team. Man, you can find that manufacturing ecommerce success. So I’m gonna stop on that one. Man. This is like David, I think this was the fastest episode we Yeah,
Damon Pistulka 55:49
yeah. No doubt, no doubt, Kevin,
Curt Anderson 55:53
I believe. So I dropped the link in the chat. I know it didn’t go on LinkedIn. But it went on Facebook. It looked like when on YouTube. So we encourage you guys connect with Kevin on LinkedIn, go to big commerce, tons of information. And you know what, Kevin, I’m going to I’m going to add this. I was in E commerce 1995. You know, it was like the whole for those who are still around the internet bubble, you know, like b2c and like the whole retail thing. Like what was happening in 1999 with b2c e commerce I feel is exactly what’s happening now minus the bubble. If you’re a manufacturer, if you’re in b2b and industrial, I am and I don’t have skin in the game. I am begging you pleading with you get into E commerce in some capacity. Yeah, I’m just concerned you’re gonna be left behind. But right now you’re not too late. You are absolutely not too late. Kevin, parting thoughts, words of wisdom that you want to share as we start winding down here?
Kevin Buechler 56:52
Yep. So I’m gonna piggyback a bit on what you were saying Curt is this is the right time for for merch like the being in here the last 10 years. If we were having this conversation about merchandising and b2b, b2b Couple of years ago, the answer probably was, you might want to wait and think about it if you’re not of a certain size. Yeah. Now, it really is. Like, it doesn’t matter what size your business is. Ecommerce is not a startup option, it’s an option for any part of someone’s business. So for manufacturing now, especially for folks who have been really good at their understanding who their market is, but one of them stand it. Such an exciting time. Like, it makes me feel like when I just started. And then just the last piece I want to leave with everyone is, as Curt talked about finding help to make your ecommerce decisions. I liked that he said easy. The other part that I would tell everyone is responsive. This is someone who you’re partnering with on the most important thing of your business, which is how you’re connecting with your customers. You want to invest in folks who are going to take the time to understand what you need, but also move fast enough to make it that you’re not waiting months and months and months to bring money into your pocket. Like it’s so much better to realize that your partner has to talk the way you do. They have to be as responsive as you want and need to understand your business. And they said that’s where I’ve been blessed to be able to talk with so many different types of companies that I just learned more and more and are able to understand how to communicate with those type of folks and I know 15 years from now it’s not going to be different. So thanks and thank you so much for having me. Oh
Curt Anderson 58:36
my goodness right hey, we’ve got to two more quick questions for you. And again if you guys have any questions you know shoot Damon a note shoot myself a note we can get you lined up with the right person at Big commerce huge fans huge proponents of the team of what you’re doing and I you know, again, I don’t have skin in the game. Ecommerce is not a nice to have E commerce is absolute mission critical. Hey in for a shameless plug Damon, if they want to learn about b2b e commerce grabbed my mom’s favorite book, it’s called stop being the best kept secret, right? We they can think about it. I have big commerce. So Kevin, you love this. I wrote that book four years ago, and I put big commerce as in my mom’s favorite book, not being the best kept secret. So hey, Kevin, quickly, can you share best business advice for our entrepreneurial friends out there? What’s the best business advice that you’ve received or that you would love to share to a young entrepreneur?
Kevin Buechler 59:29
Fear of being successful is your biggest blocker. Right? That aspect of not getting out there of being and we all do. It doesn’t matter what we’re in the back of your head if you’re, if it’s holding you back. That’s your biggest. It’s not your marketplace. It’s not your competition. It’s that aspect of saying I may not look great or personally, like I’m afraid of taking that jump. That’s the one you ignore. That’s that you conquer that or at least one Learn how to be friends with it and understand that your motivation that’s the that’s going to be the one who’s going to make you the most successful. Alright,
Curt Anderson 1:00:08
Damon, Nether that was the second moment of silence. My chops to mic drop moments of silence. Kevin, last question for you my friend. And I’m David we I know we could give God I asked our like we’re going way past not ask if you got first off, everybody is jumping off for calls. Thank you. Thank you for joining us. Real quick Kevin. You’d mentioned Mookie Wilson was a hero of yours. Of course Marine is a big hero. Mookie Wilson hypothetical. I’m asking for a friend here. Let’s just say it’s 1986 ish, October, maybe maybe the Mets are playing Boston. It’s a bottom of the ninth. And let’s just say, hypothetically, that the manager was looking for Kevin beekler to come up to the plate to hit an unwitting run. It wasn’t Mookie Wilson was going to be Kevin beekler. If that was a fact, they were calling up Kevin beekler to hitting the winning run in 1986. As you grabbed your helmet and you grabbed your bat on the way to the plate, what would be your walk up song?
Kevin Buechler 1:01:05
This would have to this would have to be 86 though. Not now. But it could be at CES I can think back of whether I have the tiger was out yet. Like you’re trying to go through.
Curt Anderson 1:01:18
i The tiger was was the was a response on Monday. How about that? But
Kevin Buechler 1:01:23
that would have been 86 if it’s if it’s now wildly because of the connection of my son was coming up when when it’s when he was listening to sports. Lose yourself is fantastic. Yeah, like it is just wild of going there. So if I could time travel, I’d probably choose that. Because a lot of the stuff I listened to during the 80s I wouldn’t be able to like I don’t think a lot of NWA would be getting Yeah, yeah, yeah, I would say it would be it would be either Tiger if it had to be age like within that, but if not probably lose yourself to
Curt Anderson 1:01:59
awesome answer. So Kevin, how about man if you’ve been hanging out with us for man, I know. Kevin, we kept your way too long. So how about a big round of applause for our buddy Kevin and the entire team? Big commerce man we are rooting you on we appreciate you taking time I know how busy you are. This means the world to us that you shared your what a masterclass. Yeah, and b2b e commerce payment I could go on and on. I better stop talking. So take it away, brother, please
Damon Pistulka 1:02:26
close all and thanks so much for being here. Kevin, I can’t just can’t appreciate you stopping by and sharing what you guys are doing at Big commerce there and all the people that are doing and, and your education and just sharing your knowledge with us today. And I want to also thank the people that dropped the comments today had a lot of great comments with, with all the people that were doing it and Yasmin and Willie and Skylar and Whitney and Alan and I’m missing Harry and I’m trying to get everyone but Diane. But thank you so much for coming in. Listen to this week in and week out if you got in on this late exam. Thanks for being here. If you got in late, go back to the beginning. Go back through this again. And if you don’t get it to this time, get it on the b2b tail. Get it on my website. This is out all over after this. So listen to it and get out but we’re done for today. We’ll be back again next week. Thanks everyone.