What Happens When Manufacturing Meets eCommerce? Magic Happens!!

Manufacturing Meets eCommerce!

Sounds like a classic monster movie.

Not the King Kong vs Godzilla type of movie. Though they were great.

However, let’s go real “old school”. True classics.

I’m talking about “Abbot and Costello meet Frankenstein.”

“Abbot and Costello Meet The Invisible Man.”

Another classic, “Abbot and Costello Meet The Mummy”  (How on earth did Rotten Tomatoes give it a 27%?).

Sorry to digress. 

Anyway, to get back on topic.

Let’s discuss Manufacturing Meets eCommerce.

So, what exactly does that mean?

Most importantly, it means that when Manufacturing Meets eCommerce, new doors open with brand new profit opportunities appearing for you.

According to the National Association of Manufacturers, three-quarters of the 251,774 U.S. manufacturers employ less that 20 employees.

Many of these companies have limited resources.

Especially when it comes to executing eCommerce and Digital Marketing strategies.

Let alone employ the necessary staff with experience tackling the ever-changing demands of maintaining a healthy online presence.

eCommerce Opens New Doors

Executing eCommerce strategies allows manufacturers to open new doors.

Explore new markets.

For example, you can connect directly with end-users. Even consumers.

Shrinking the supply chain is essential to conquering the viscously competitive global market.

Ever lose a bid or a customer to a country with cheaper labor costs?

Taking on an eCommerce strategy provides the path to increased competitiveness.

Yet, where do you even start though?

If you are new to eCommerce, it can be daunting?

Overwhelming. 

Challenging. 

However, eCommerce offers incredible possibilities. 

First, it takes time and money to build a strong online presence and profitable eCommerce strategy.

Small manufacturers with limited time and resources face an uphill battle.

Unfortunately many then get discouraged.

Finally to just simply give up.

Especially since many websites start out costing in the tens of thousands of dollars. With no guarantee of a single penny of ROI.

Another option, spend very little on a new website only to see poor results.

Either way, it is tough to justify the investment unless profits follow.

There is another way though. 

When Manufacturing Meets eCommerce

Fast fact for you…

There are incredible resources to tip your toe into the eCommerce waters. 

For example, here at B2Btail, our daily passion includes connecting manufacturers with expert web designers, internet marketers and eCommerce providers.  

We also offer a wide array of FREE educational tools and resources to help you create a positive experience. 

• Two Options for Custom Manufacturers Implementing eCommerce
• Top 13 Reasons Why Manufacturers Struggle with eCommerce
• eCommerce Checklist: Manufacturing eCommerce Strategies

Above all, when Manufacturing Meets eCommerce your company gains a competitive edge.

As a result, eCommerce offers the opportunity for an entirely new strategic shift in the business.

Lastly, eCommerce creates the opportunity to Scale Your Proprietary Process OR convert your Proprietary Process into a Proprietary Product.

Just remember, when Manufacturing Meets eCommerce, magic happens.