Entries by Curt Anderson

The Definition of Entrepreneurtude: “Do Whatever It Takes”

Entrepreneurtude?  Huh? What is Entreprenuertude?  So glad you asked.  We hear about entrepreneurs, entrepreneurship, as well as having an entrepreneurial spirit.  Actually, how do you define entrepreneurship?  The godfather of Entrepreneurship Studies at the Harvard Business School, Professor Howard Stevenson says, “entrepreneurship is the pursuit of opportunity beyond resources controlled.” Entrepreneurship certainly takes a special […]

A Minimum Viable Product Helps You “Get in the Game” 

Sometimes you need to leave the sideline and just “GET IN THE GAME!” A Minimum Viable Product helps you do just that.  It offers an incredibly powerful strategy to help you “Get in the Game”. Quickly and efficiently.  Even when not fully prepared or completely ready. Whether contemplating a new product, a new website or […]

Seeking Soulmates: Does Your Website Attract Dream Customers?

Seeking soulmates. Isn’t that basically the goal or function of a business website?  Most websites play the role of matchmakers in some capacity or another.  Not in the sense of an actual date, but a website matches you with a solution to the problem you face at that moment.  For example, searching for clothes, a […]

Captain Your Ship! eCommerce Helps You Stay in Your Wheelhouse 

Another tremendous benefit for manufacturers embracing eCommerce: eCommerce allows you to stay in your wheelhouse.  As a manufacturer, ever find yourself stumbling out of your wheelhouse?  Drifting down a path that falls outside of your strengths and core capabilities.  Especially for custom manufacturers.  If you do not know what I am referring to, God bless […]

eCommerce Allows You to Test Market New Products & Ideas (Cheaply)

Another powerful benefit available with embracing eCommerce for manufacturers: eCommerce allows you the opportunity to explore the market by testing new products and ideas.  In other words, eCommerce enables you to create your very own R & D department (Research and Development).  Cheaply…oops…I mean, inexpensively!  Related Article: Another Incredible eCommerce Benefit: No Major Capital Expenditures […]

Eliminate the Cumbersome RFQ Process with eCommerce

Another key ingredient on the list of eCommerce Benefits for manufacturers includes cutting down or even eliminating the cumbersome Request-for-Quote (RFQ) process.  Especially since going through the RFQ process is a huge expense to your company. With no guarantee that you will land the bid. URGH! However, scaling your proprietary process with a predetermined product […]