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Once again, eCommerce Saves the Day! No More Cold Calls

no more cold calls

So you hate making cold calls?  Join the club.  Well, eCommerce perfectly suits the individual who loathes spending their time making cold calls.  Especially for those manufacturers who are introverts.  In many cases, a manufacturer or business owner is the widget expert.  They thrive on operations and production.  Give them a problem to solve, they […]

The Top 10 eCommerce Benefits for Manufacturers

Powerful eCommerce Benefits exist for companies willing to embrace eCommerce strategies.  This holds especially true for manufacturers.  Even though manufacturers have been slow to capture the incredible opportunities presented with eCommerce. If you have been contemplating how eCommerce could help your company, we put together a list of the Top 10 eCommerce Benefits for manufacturers.  […]

“Turn the Ship Around! A True Story of Turning Followers Into Leaders”

Turn the Ship Around

“Turn the Ship Around!” Sounds easy enough, right? Not exactly! Many drivers have a tough time parallel parking a car or conducting a proper K-turn. Imagine actually turning this ship around? Seems like a daunting task, right? Well, do you ever feel like your business is a mammoth ship that needs turned around? Especially those […]

Building Trust Boosts “Powerful Personal Brands” with Ben Baker

A title on one of the Growth Experts podcasts by Dennis Brown caught my eye recently that inspired this post: Trust…If you don’t have it, you have no BRAND with Ben Baker. On the podcast, Ben shares outstanding tips on how he built his successful career and business by Building Trust with his clients. Do […]

Another Incredible eCommerce Benefit: No Major Capital Expenditures

capital expenditures

Another incredible benefit that comes with embracing eCommerce for manufacturers: No major capital expenditures.  For the record, I am CHEAP. Extremely cheap.  Feel free to ask my wife, friends, family or even my 140 LB Rottweiler.  Actually, I spoil my Rottie so he might not be the best to ask.  Anyway, with that in mind, […]

Best Advice Ever from Dr. Phil: “You DON’T Want to be Successful!”

This story reflects the day I received possibly the best piece of business advice imaginable from Dr. Phil.  Yes, that Dr. Phil.   Well, the advice wasn’t directly from Dr. Phil himself but from a second-hand source.  Actually, an extremely unexpected source.  Let me explain…….. Meet My Accountant  My business was severely struggling. We were trying […]

Blogging Reduces that “Social Distance” Between You and Your Customers

Randy McNeely, who owns the title “Kindness Champion” and also serves as the executive producer of “The Kindness Hunters” TV Show recently shared this thought, “I prefer not to use the phrase ‘social distance’. As social creatures, we are ‘physically distancing’, not ‘social distancing’ thanks to the fact that we live in a digital world.”  […]

Mohawk Valley SBDC eCommerce Webinar Features Falconer Electronics

Mohawk Valley SBDC

The Mohawk Valley SBDC offers a virtual eCommerce workshop on August 5 at 10:30 which features a case study with Falconer Electronics.  With a new sense of urgency for entrepreneurs to create a strong digital presence, please join us for a discussion on the necessary steps to implement an eCommerce strategy for your business including: […]

Falconer Electronics Wins “Innovative Manufacturer of the Year”

We have extremely exciting news to share with you. Our beloved client, Falconer Electronics earned the award for the innovative manufacturer of the year for 2020 at Buffalo Business First. Due to its excellence and consistent quality, Falconer Electronics was recognized as a true example of quality and excellence.  Additionally, Buffalo Business First acknowledged the commitment […]

“GET REAL” Marketing for Manufacturers with MFG Out Loud

MFG Out Loud

Guess what? There is a new Sheriff in town amongst the world of podcasts for manufacturers. MFG Out Loud! Actually, I should say, sheriffs. Allison DeFord and Ray Ziganto are the Hosts with the Mosts! This outstanding podcast targets those of us who simply cannot get enough info about manufacturing. In particular, marketing for manufacturers. […]

Congressman Reed Tours B2Btail Client, Falconer Electronics

Congressman Reed

Congressman Reed toured our client, Falconer Electronics on August 25, 2020. The entire Falconer Electronics team was blown away by the Congressman’s genuine interest and care for not only the company but also each staff member as individuals.  Check out the press release here: “Humble Beginnings: Reed Visits Falconer Electronics“ Congressman Reed Tours Falconer Electronics […]

Alaska MEP eCommerce Webinar Featuring B2Btail

Alaska MEP

The Alaska MEP (Manufacturing Extension Partnership) offers this exciting webinar on eCommerce Strategies for Manufacturers on September 9 at 5:00 est which features a case study with Falconer Electronics.  Click here to learn more about the Alaska MEP With a new sense of urgency for entrepreneurs to create a strong digital presence, please join us […]