Mohawk Valley SBDC eCommerce Webinar Features Falconer Electronics

The Mohawk Valley SBDC offers a virtual eCommerce workshop on August 5 at 10:30 which features a case study with Falconer Electronics. 

With a new sense of urgency for entrepreneurs to create a strong digital presence, please join us for a discussion on the necessary steps to implement an eCommerce strategy for your business including:

• Receive an eCommerce checklist as well as additional resource guides 
• Also Capturing 1st page rankings on Google 
• Creating effective landing pages that convert into RFQ’s as well as sales
• Targeting customers with Google Ads as well as Google Shopping
• Taking advantage of online marketplaces including Amazon as well as Alibaba
• In addition, explore a step by step eCommerce success story with Falconer Electronics

Click on this link to register: https://www.nyssbdc.org/training/training.aspx?tid=67258

SBDC eCommerce Workshop

First, topics discussed during the eCommerce workshop include: 

1. Make a Great First Webpression 
2. Dominate Search 
3. Get on the Offensive 

In addition, we cover:

• A Persona Exercise 
• Creating consistent content: (Ex: Wire Harness Wednesdays) 
• Google Snippet – Wire Harness Manufacturing – Electrical Ground Straps 

Other topics covered as well include: 

• Let that dream customer – Soulmates make a buying decision on Friday night at midnight 
• Scale Your Proprietary Process 
• Configurator – Quotebuilder 
• New customized product populates into the  eCommerce store 

We also explore eCommerce Opportunities with Online Marketplaces including:  

• Amazon 
• DigiKey 
• Walmart 
• Zoro 
• Alibaba 

Podcasts 

• Growth Experts Podcast 
• Manufacturing Happy Hour 
• MFG Out Loud 
• Exit Your Way 

Mohawk Valley SBDC Presenter Bio: Curt Anderson founded an eCommerce company in 1995 that was ranked 3X on the Internet Retailer Magazine Top 1000 eCommerce Companies. Since selling that company, Curt has also served as an eCommerce consultant targeting manufacturers including spending 4 years at the New York Small Business Development Center (SBDC). Curt is the author of “Stop Being the Best Kept Secret” as well as the founder of B2Btail.com, an eCommerce resource guide for manufacturers. 

Mohawk Valley SBDC 

The Mohawk Valley Small Business Development Center (SBDC) at MVCC’s thINCubator is here to help with your business start-up, growth, as well as expansion needs.

Staffed by certified professionals, the SBDC specializes in providing one-to-one business counseling, management and technical advisement, as well as educational programs targeted to the needs and interests of small business owners.

Finally, if you or your business reside in New York, the SBDC can maneuver you around the obstacles to success. SBDC centers provide no-cost business advising and free or low-cost training to new and existing businesses.

Wrapping It Up

Thanks for stopping by to check out this post. 

Lastly, please click links below for additional information to help on your eCommerce journey:

• Focus on Your Core Strengths with Your Keyword Strategy
• Go Deep with Your Keyword Strategy for Healthy Results
• 11 Best Resources to Find a Quality Web Designer for Your New Website