Blog - B2BTAIL

State of Marketing to Engineers Research Findings

<img decoding="async" width="991" height="565" src="https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings.png" class="wp-image-19221 avia-img-lazy-loading-not-19221 attachment-no scaling size-no scaling wp-post-image" alt="State of Marketing to Engineers Research Findings" srcset="https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings.png 991w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-300x171.png 300w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-768x438.png 768w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-930x530.png 930w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-495x282.png 495w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-705x402.png 705w" sizes="(max-width: 991px) 100vw, 991px" />

State of Marketing to Engineers Research Findings

B2B Marketing, Manufacturing eCommerce Success

Wendy Covey of TREW Marketing talks about marketing to engineers and how you can reach your ideal buyers with the right content.

Creating Content that Converts

<img decoding="async" width="989" height="553" src="https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts.png" class="wp-image-19210 avia-img-lazy-loading-not-19210 attachment-no scaling size-no scaling wp-post-image" alt="Creating Content that Converts" srcset="https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts.png 989w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-300x168.png 300w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-768x429.png 768w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-948x530.png 948w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-495x277.png 495w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-705x394.png 705w" sizes="(max-width: 989px) 100vw, 989px" />

Creating Content that Converts

B2B Marketing, Manufacturing eCommerce Success

The easiest path to digital transformation

<img decoding="async" width="1123" height="490" src="https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation.png" class="wp-image-19205 avia-img-lazy-loading-not-19205 attachment-no scaling size-no scaling wp-post-image" alt="The easiest path to digital transformation" srcset="https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation.png 1123w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-300x131.png 300w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-1030x449.png 1030w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-768x335.png 768w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-495x216.png 495w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-705x308.png 705w" sizes="(max-width: 1123px) 100vw, 1123px" />

The Easiest Path to Digital Transformation

B2B eCommerce, Manufacturing eCommerce Success

Joseph Maxwell and Curt Anderson will discuss the Swift Commerce system and how it will get you online in six weeks

What Does PROGRESSIVE Growth Look Like for Small to Medium-Sized Businesses

<img decoding="async" width="954" height="560" src="https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses.png" class="wp-image-19200 avia-img-lazy-loading-not-19200 attachment-no scaling size-no scaling wp-post-image" alt="What Does PROGRESSIVE Growth Look Like for Small to Medium-Sized Businesses" srcset="https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses.png 954w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-300x176.png 300w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-768x451.png 768w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-903x530.png 903w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-495x291.png 495w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-705x414.png 705w" sizes="(max-width: 954px) 100vw, 954px" />

What Does PROGRESSIVE Growth Look Like for Small to Medium-Sized Businesses

B2B Marketing, Manufacturing eCommerce Success

Jacob Sanchez, a Multi-Media Content Creator, discusses progressive growth for small and medium-sized businesses.

Networking with Curiosity

<img decoding="async" width="988" height="553" src="https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity.png" class="wp-image-19189 avia-img-lazy-loading-not-19189 attachment-no scaling size-no scaling wp-post-image" alt="Networking with Curiosity" srcset="https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity.png 988w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-300x168.png 300w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-768x430.png 768w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-947x530.png 947w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-495x277.png 495w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-705x395.png 705w" sizes="(max-width: 988px) 100vw, 988px" />

Networking with Curiosity

B2B Marketing, Manufacturing eCommerce Success

Gail Robertson - Chief Curiosity Officer, GailNow will discuss how curiosity can add a new dimension to your business success.

<img decoding="async" width="1067" height="600" src="https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington.png" class="wp-image-19173 avia-img-lazy-loading-not-19173 attachment-no scaling size-no scaling wp-post-image" alt="" srcset="https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington.png 1067w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-300x169.png 300w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-1030x579.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-768x432.png 768w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-943x530.png 943w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-495x278.png 495w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-705x396.png 705w" sizes="(max-width: 1067px) 100vw, 1067px" />

Helping Manufacturers with Impact Washington

Manufacturing eCommerce Success, MEPs

Miguel Moreno is the Account Executive for Small & Rural Business at Impact Washington; he discusses Helping Manufacturers.

SEO Success for Illinois Manufacturers

<img decoding="async" width="1071" height="577" src="https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers.png" class="wp-image-19160 avia-img-lazy-loading-not-19160 attachment-no scaling size-no scaling wp-post-image" alt="SEO Success for Illinois Manufacturers" srcset="https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers.png 1071w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-300x162.png 300w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-1030x555.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-768x414.png 768w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-984x530.png 984w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-495x267.png 495w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-705x380.png 705w" sizes="(max-width: 1071px) 100vw, 1071px" />

SEO Success for Illinois Manufacturers

Manufacturing eCommerce Success, SEO for Manufacturers

Turbocharge your SEO success strategies for Illinois manufacturers with Alma Likic from Plitek and Jaclyn Kolodziej from IMEC Illinois.

Crafting Your Ideal Buyer Persona

<img decoding="async" width="1062" height="493" src="https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona.png" class="wp-image-19153 avia-img-lazy-loading-not-19153 attachment-no scaling size-no scaling wp-post-image" alt="Crafting Your Ideal Buyer Persona" srcset="https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona.png 1062w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-300x139.png 300w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-1030x478.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-768x357.png 768w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-495x230.png 495w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-705x327.png 705w" sizes="(max-width: 1062px) 100vw, 1062px" />

Crafting Your Ideal Buyer Persona

Manufacturing eCommerce Success, Purdue MEP Webinars

Join Wesleyne Greer for "Crafting Your Ideal Buyer Persona," where we will guide you through the process of creating buyer personas.

Celebrating Women in Manufacturing Texas

<img decoding="async" width="1056" height="598" src="https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing.png" class="wp-image-19149 avia-img-lazy-loading-not-19149 attachment-no scaling size-no scaling wp-post-image" alt="Celebrating Women in Manufacturing Texas" srcset="https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing.png 1056w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-300x170.png 300w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-1030x583.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-768x435.png 768w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-936x530.png 936w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-495x280.png 495w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-705x399.png 705w" sizes="(max-width: 1056px) 100vw, 1056px" />

Celebrating Women in Manufacturing

Leadership, Manufacturing eCommerce Success

Let's celebrate women in manufacturing in Texas with Karen Rivera, who bridges the gap between business and technology.

The Best Resources and Strategies When Going Global

<img decoding="async" width="1059" height="603" src="https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global.png" class="wp-image-19116 avia-img-lazy-loading-not-19116 attachment-no scaling size-no scaling wp-post-image" alt="The Best Resources and Strategies When Going Global" srcset="https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global.png 1059w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-300x171.png 300w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-1030x586.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-768x437.png 768w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-931x530.png 931w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-495x282.png 495w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-705x401.png 705w" sizes="(max-width: 1059px) 100vw, 1059px" />

The Best Resources and Strategies When Going Global

Leadership, Manufacturing eCommerce Success

Trish Stuart will share insights into overcoming language barriers and cultural nuances, making global expansion easier for manufacturers.

State of Marketing to Engineers Research Findings

<img decoding="async" width="991" height="565" src="https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings.png" class="wp-image-19221 avia-img-lazy-loading-not-19221 attachment-no scaling size-no scaling wp-post-image" alt="State of Marketing to Engineers Research Findings" srcset="https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings.png 991w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-300x171.png 300w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-768x438.png 768w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-930x530.png 930w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-495x282.png 495w, https://b2btail.com/wp-content/uploads/2024/04/State-of-Marketing-to-Engineers-Research-Findings-705x402.png 705w" sizes="(max-width: 991px) 100vw, 991px" />

State of Marketing to Engineers Research Findings

B2B Marketing, Manufacturing eCommerce Success

Wendy Covey of TREW Marketing talks about marketing to engineers and how you can reach your ideal buyers with the right content.

Creating Content that Converts

<img decoding="async" width="989" height="553" src="https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts.png" class="wp-image-19210 avia-img-lazy-loading-not-19210 attachment-no scaling size-no scaling wp-post-image" alt="Creating Content that Converts" srcset="https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts.png 989w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-300x168.png 300w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-768x429.png 768w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-948x530.png 948w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-495x277.png 495w, https://b2btail.com/wp-content/uploads/2024/04/Creating-content-that-converts-705x394.png 705w" sizes="(max-width: 989px) 100vw, 989px" />

Creating Content that Converts

B2B Marketing, Manufacturing eCommerce Success

The easiest path to digital transformation

<img decoding="async" width="1123" height="490" src="https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation.png" class="wp-image-19205 avia-img-lazy-loading-not-19205 attachment-no scaling size-no scaling wp-post-image" alt="The easiest path to digital transformation" srcset="https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation.png 1123w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-300x131.png 300w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-1030x449.png 1030w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-768x335.png 768w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-495x216.png 495w, https://b2btail.com/wp-content/uploads/2024/04/The-easiest-path-to-digital-transformation-705x308.png 705w" sizes="(max-width: 1123px) 100vw, 1123px" />

The Easiest Path to Digital Transformation

B2B eCommerce, Manufacturing eCommerce Success

Joseph Maxwell and Curt Anderson will discuss the Swift Commerce system and how it will get you online in six weeks

What Does PROGRESSIVE Growth Look Like for Small to Medium-Sized Businesses

<img decoding="async" width="954" height="560" src="https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses.png" class="wp-image-19200 avia-img-lazy-loading-not-19200 attachment-no scaling size-no scaling wp-post-image" alt="What Does PROGRESSIVE Growth Look Like for Small to Medium-Sized Businesses" srcset="https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses.png 954w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-300x176.png 300w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-768x451.png 768w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-903x530.png 903w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-495x291.png 495w, https://b2btail.com/wp-content/uploads/2024/04/What-Does-PROGRESSIVE-Growth-Look-Like-for-Small-to-Medium-Sized-Businesses-705x414.png 705w" sizes="(max-width: 954px) 100vw, 954px" />

What Does PROGRESSIVE Growth Look Like for Small to Medium-Sized Businesses

B2B Marketing, Manufacturing eCommerce Success

Jacob Sanchez, a Multi-Media Content Creator, discusses progressive growth for small and medium-sized businesses.

Networking with Curiosity

<img decoding="async" width="988" height="553" src="https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity.png" class="wp-image-19189 avia-img-lazy-loading-not-19189 attachment-no scaling size-no scaling wp-post-image" alt="Networking with Curiosity" srcset="https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity.png 988w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-300x168.png 300w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-768x430.png 768w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-947x530.png 947w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-495x277.png 495w, https://b2btail.com/wp-content/uploads/2024/04/Networking-with-Curiosity-705x395.png 705w" sizes="(max-width: 988px) 100vw, 988px" />

Networking with Curiosity

B2B Marketing, Manufacturing eCommerce Success

Gail Robertson - Chief Curiosity Officer, GailNow will discuss how curiosity can add a new dimension to your business success.

<img decoding="async" width="1067" height="600" src="https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington.png" class="wp-image-19173 avia-img-lazy-loading-not-19173 attachment-no scaling size-no scaling wp-post-image" alt="" srcset="https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington.png 1067w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-300x169.png 300w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-1030x579.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-768x432.png 768w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-943x530.png 943w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-495x278.png 495w, https://b2btail.com/wp-content/uploads/2024/03/Helping-Manufacturers-with-Impact-Washington-705x396.png 705w" sizes="(max-width: 1067px) 100vw, 1067px" />

Helping Manufacturers with Impact Washington

Manufacturing eCommerce Success, MEPs

Miguel Moreno is the Account Executive for Small & Rural Business at Impact Washington; he discusses Helping Manufacturers.

SEO Success for Illinois Manufacturers

<img decoding="async" width="1071" height="577" src="https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers.png" class="wp-image-19160 avia-img-lazy-loading-not-19160 attachment-no scaling size-no scaling wp-post-image" alt="SEO Success for Illinois Manufacturers" srcset="https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers.png 1071w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-300x162.png 300w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-1030x555.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-768x414.png 768w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-984x530.png 984w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-495x267.png 495w, https://b2btail.com/wp-content/uploads/2024/03/SEO-Success-for-Illinois-Manufacturers-705x380.png 705w" sizes="(max-width: 1071px) 100vw, 1071px" />

SEO Success for Illinois Manufacturers

Manufacturing eCommerce Success, SEO for Manufacturers

Turbocharge your SEO success strategies for Illinois manufacturers with Alma Likic from Plitek and Jaclyn Kolodziej from IMEC Illinois.

Crafting Your Ideal Buyer Persona

<img decoding="async" width="1062" height="493" src="https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona.png" class="wp-image-19153 avia-img-lazy-loading-not-19153 attachment-no scaling size-no scaling wp-post-image" alt="Crafting Your Ideal Buyer Persona" srcset="https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona.png 1062w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-300x139.png 300w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-1030x478.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-768x357.png 768w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-495x230.png 495w, https://b2btail.com/wp-content/uploads/2024/03/Crafting-Your-Ideal-Buyer-Persona-705x327.png 705w" sizes="(max-width: 1062px) 100vw, 1062px" />

Crafting Your Ideal Buyer Persona

Manufacturing eCommerce Success, Purdue MEP Webinars

Join Wesleyne Greer for "Crafting Your Ideal Buyer Persona," where we will guide you through the process of creating buyer personas.

Celebrating Women in Manufacturing Texas

<img decoding="async" width="1056" height="598" src="https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing.png" class="wp-image-19149 avia-img-lazy-loading-not-19149 attachment-no scaling size-no scaling wp-post-image" alt="Celebrating Women in Manufacturing Texas" srcset="https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing.png 1056w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-300x170.png 300w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-1030x583.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-768x435.png 768w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-936x530.png 936w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-495x280.png 495w, https://b2btail.com/wp-content/uploads/2024/03/Celebrating-Women-in-Manufacturing-705x399.png 705w" sizes="(max-width: 1056px) 100vw, 1056px" />

Celebrating Women in Manufacturing

Leadership, Manufacturing eCommerce Success

Let's celebrate women in manufacturing in Texas with Karen Rivera, who bridges the gap between business and technology.

The Best Resources and Strategies When Going Global

<img decoding="async" width="1059" height="603" src="https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global.png" class="wp-image-19116 avia-img-lazy-loading-not-19116 attachment-no scaling size-no scaling wp-post-image" alt="The Best Resources and Strategies When Going Global" srcset="https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global.png 1059w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-300x171.png 300w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-1030x586.png 1030w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-768x437.png 768w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-931x530.png 931w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-495x282.png 495w, https://b2btail.com/wp-content/uploads/2024/03/The-Best-Resources-and-Strategies-When-Going-Global-705x401.png 705w" sizes="(max-width: 1059px) 100vw, 1059px" />

The Best Resources and Strategies When Going Global

Leadership, Manufacturing eCommerce Success

Trish Stuart will share insights into overcoming language barriers and cultural nuances, making global expansion easier for manufacturers.