IMEC, the Illinois MEP (Manufacturing Extension Partnership), teamed up with B2Btail.com to offer an exciting eCommerce virtual workshop for manufacturers which features a case study with Falconer Electronics.
This exciting program takes place on January 26th at 11:30 CST.
Click here for registration: DRIVE BIG CHANGE: Manufacturing E-Commerce Success Webinar
Sense of Urgency for Manufacturers
With a new sense of urgency for entrepreneurs and manufacturers to create a strong digital presence, please join us for a discussion on the necessary steps to implement a highly effective eCommerce strategy for your business. In particular, we tackle how custom manufacturers can join the exploding eCommerce market.
- Receive an eCommerce Checklist for manufacturers
- Capturing 1st page rankings on Google
- Creating effective landing pages that convert into RFQ’s & sales
- Targeting customers with Google Ads & Google Shopping
- Taking advantage of online marketplaces including Amazon & Alibaba
- Explore a step by step eCommerce success story with Falconer Electronics and Voice Express
First, topics discussed during the eCommerce workshop include:
- Make a Great First Webpression
- Dominate Search
- Get on the Offensive
In addition we cover:
- Persona Exercise
- Creating consistent content: (Ex: Wire Harness Wednesdays)
- Google Snippet – Wire Harness Manufacturing – Electrical Ground Straps
Other topics covered as well include:
- Let that dream customer – Soulmates make a buying decision on Friday night at midnight
- Scale Your Proprietary Process
- Configurator – Quotebuilder
- New customized product populates into the eCommerce store
We also explore eCommerce Opportunities with Online Marketplaces including:
In addition, the program features B2B Experts such as…
- MFG Out Loud
- Exit Your Way
- protocol 80
- True Focus Media
- Bowman Digital Media
- FELT Marketing
- WinBound
- Voice Express
- ChocMo
- Saniflow
IMEC Delivers Powerful Results for Illinois Manufacturers
With more than 50 full-time staff and partners positioned statewide, IMEC delivers the local expertise to not only plan and strategize, but to implement and evaluate the effectiveness of client improvements. In fact, IMEC assists more than 700 companies each year with successful improvement and innovation projects.
As a result, IMEC has demonstrated a return on investment that exceeds 19:1. This is made possible as organizations become more effective and efficient – and together with IMEC – excel toward enterprise excellence.
IMEC continues this exciting eCommerce webinar series on Feb 9
- Tuesday, February 9 – Allison DeFord FELT Marketing – “Let’s develop a scalable marketing system that connects with your ideal eCommerce customer”
- Friday, February 12 – Josh Curcio protocol 80 – “Inbound Marketing: A Modern Approach to Lead Generation and eCommerce Sales”
- Tuesday, February 16 – Jeff Long True Focus Media – “7 things your website should do to automate marketing, get more eCommerce sales and boost SEO”
- Friday, February 19 – Ray Ziganto – “Manufacturers Going Global with eCommerce”
- Tuesday, February 23 – Damon Pistulka Exit Your Way – “Monitoring & Measuring eCommerce Success for Manufacturers”
IMEC eCommerce Series 2
- Tuesday, March 9 – Brian Beck Enceiba – “Building an Explosive Amazon Program for Manufacturers”
- Friday, March 12 – Jeffry Graham – “Digital Business Transformation with eCommerce”
- Friday, March 16 – Ira Bowman Bowman Digital Media – “Digital Marketing Deep Dive for Manufacturing eCommerce Success”
- Tuesday, March 19 – Greg Mischio Winbound – “Improve Your Marketing by Creating a “Digital Twin” of your Sales Team”
- Friday, March 23 – Steve Melito Thunderbolt Business Services – “Solving the Case Study Conundrum for Manufacturers Pursuing eCommerce Success”
- Friday, March 26 – Kate Anderson Alibaba – “Manufacturers Going Global with Alibaba.com”
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