Get Your Free Digital Game Plan Click Here
Get Your Free Digital Game Plan Click Here
Profit Thieves. UGH!! Nearly every business faces them and needs to consistently fight off Profit Thieves. Protecting yourself against Profit Thieves plays a critical role to your success. Especially for small business owners. So let’s take a hard look. When you dissect your business, think about any products, services and solutions that you wish would […]
In this episode of Stop Being the Best Kept Secret, we build your Digital Game Plan and show you the power of customer segmentation.
Once you niche down, yes, niche down til it hurts so good, now you can speak the right language to the right buyer. For example, once going through the buyer persona exercise with a client, they spent an exhaustive amount of time describing their ideal customer. Their soulmate. The persona described loved motocross. Down and […]
Can you identify the profit killers in your business? Unfortunately they creep up everywhere. These Profit Killers also play the role of Profit Thieves embezzling YOUR time and money everyday. Killing the chance of building a thriving business. If cash flow is tight or goals are not being met, can you identify what is the […]
Wouldn’t it be awesome to be someone’s hero? Even just for one day? Yes, for those of you of a certain age, I am stealing (I mean borrowing) David Bowie’s famous line from his smash hit song “Heroes”. One of my all time favorite songs. So, wouldn’t it be great to be somebody’s hero today? […]
Ever visited Huntsville, Alabama? I had the honor and privilege of recently checking out the goods. Exciting news to report! WOWZER! Manufacturing is looking extremely strong in Huntsville, Alabama. When you drive around the city, there is an extremely positive manufacturing buzz. Cruising around the city you will also notice plenty To name a few […]
Please Leave Keys in the Car! Typically, we hear the opposite advice here. Usually it’s “Please DON’T leave keys in the car”. So where does this unorthodox advice come in handy? At a car rental agency drop off. Recently while returning a rental car, I took note of all of the signs declaring “Please leave […]
Have you heard about Otter.AI? Well, there is a new tool in town that can be a total game changer for you. It’s efficient. Effective. Powerful. Delivers high level solutions. Best of all… It’s FREE! Who is this super hero that is going to save your day? Otter.AI WOWZER! This thing is awesome. I now […]
Ever sat through safety instructions on a flight? Of course you have. Try to count the number of flights you have taken. That tally equates how many times you have witnessed a flight attendant delivering a flight safety check. So, let’s put ourselves in the flight attendant’s shoes. How many safety instruction presentations do you […]
A Marketing Road Map helps manufacturers focus digital strategy, clarify value, and drive measurable growth.
We’ll walk through your goals and show you how we’d apply your Digital Game Plan to your business. No hard pitch — just clarity and next steps.