Get Ready for Takeoff (and the Efficient Safety Instructions)
Ever sat through safety instructions on a flight?
Of course you have.
Try to count the number of flights you have taken.
That tally equates how many times you have witnessed a flight attendant delivering a flight safety check.
So, let’s put ourselves in the flight attendant’s shoes.
How many safety instruction presentations do you think they have performed?
Even in just a given year.
Every flight.
Basically every working day.
Probably multiple times a day.
Over the career of a flight attendant, the average number of times they have conducted safer instructions is…well I just know it is a lot.
Guess what.
Those days are winding down.
At least the flights I’ve been on.
Eureka! Airlines now offer safety instructions video.
How efficient.
Cutting edge.
Simple.
Efficient.
Time saving.
Cost effective.
Let’s add up how many millions of dollars a year the airlines just saved by simply converting this task to video.
They average flight safety speech lasts probably 3-5 minutes.
Then multiply that times the number of flight attendants on the flight.
What are flight attendants doing instead?
Plenty.
Even if they only kicked back and caught their breath for a sec after loading all of us challenging and demanding passengers.
Yes, we are both included here.
With our carry-ons, crazy demands, bad moods and especially our bad breath.
This example below would be my prefer version of safety instructions video of course:
Flight Safety Instructions and Manufacturing?
What do safety instructions on a flight have to do with manufacturing?
Everything.
Well, kind of…
How often does your customer service team answer the same question?
Over and over.
How many times does your sales team address the same issues?
Over and over.
Ever say to yourself, “Gee, I wish I could just hit the play button to answer these same questions, over and over.”
Guess what?
You can.
You should.
Actually, why haven’t you?
Let’s look at another example…
Do you ever hire new employees?
Do you have an on boarding process?
How about training a specific job, task or machine?
If you are training someone new on a machine, that means you are busy. Great!
Otherwise, it means the person who typically runs that machine is leaving.
Either temporarily on vacation or worse, permanently.
To train that person consistently by your in-house subject matter expert takes an enormous amount of time and money.
Additionally, you could potentially fall into the inconsistency trap.
Where different people instruct in a variety of ways.
Offering the the training on video delivers powerful results.
Especially since the trainee will now hear a consistent step by step process as opposed to a variety of ways to perform a task.
Plus, the trainee can now hit rewind when questions or challenges pop up.
So next time you are on a flight, and it’s safety instruction time, admire and soak in the efficiency and massive time savings gained.
More importantly, think about how this powerful strategy could work for your company.
Above all, strap on your seat belts and enjoy the flight.
Final Thoughts
Here is another hysterical version of safety instructions for you:
https://www.youtube.com/watch?v=JEyp2p-bzcU
Check out these additional fun blog posts:
Please Leave Keys in Car! (Help Your Customers Win the Day)
Stop Being the Best Kept Secret